How people scan pages...

[Bethers]

Re: How people scan pages...

Here's a good article about use of articles and resources on a site - and how good ones bring you one way inbound links:

Understanding the True Value of a Resource Library for your Site

Then, think about it - because I like this article, I'm linking to it and the site it's on - nice one way link, eh???

[planet777]

Re: How people scan pages...

Hey Moto & Bethers,

tks - this is what I needed as a kick up the ass to change my site!! lol. But yeah, I now know I need to work at it and do what you say...

I have some questions but it's late here (GMT +2) and I must go beddy byes... lol... but I will post again!

Tks for the article Bethers, had a quick look and yeah - like you say in your seo book: "make your site a gt place for your VISITORS" (or words to that effect, lol)

It strikes me that the Net is just an extension of life... ie the more you give out, the more you get back. If I (or anyone) make my site a GENUINE resource, so that ppl GENUINELY get something out of it, then why shouldnt it rank high? It deserves it!

so lots to work on, lol.

chao and chat soon,

Will

[planet777]

Re: How people scan pages...

Hey Moto & Bethers,

howz it going? well, finally completed all the redoing of the Resource pages! i've got some 30 pages so it took a while but go check it out pse ... tell me how it looks to you.

I know it needs more internal links but that's the next step ... just wanted it up and running for now ... lol.

One thing that worries me a bit is that when I load/access the Resources page, I see text "below" the other text, which then disappears once the page is loaded. I think this is because I created the template like Moto said, but when I was creating a new page, or taking info from a page that had already been created, I just copied and pasted across. I guess this didn't 'kill' the original material? So it's still visible, at least to the se's, and thus I might get penalized?

I tried to do that thing of sending it to the back, but only succeeded in deleting the text that was on screen (which I was fortunately able to get back by hitting Undo!) Any ideas as to what's going on here, and how to restore this? I don't see the "below text" under any of the other pages except for the actual Resources page. Any ideas?

What I think is a +ve step forward is that there is now more unity in the site. And one can find one's way around no matter what page U R on! At least I hope.

So let me know what U think ... :)

Oh, any ideas as to Alexa rankings? My PR is still O but my Alexa ranking has been falling like a stone ... starting at 5.5 million a few months back at inception, it's now about 380 000! Still way too high but at least it gives me +ve feedback ... lol.

Don't know if I asked about Alexa before ... hope not ... lol.

chao 4 now

Will

[Bethers]

Re: How people scan pages...

Looking good.

When you send something to the back - it doesn't delete it when you can't see it anymore - it disappears behind whatever else is there LOL - so if you send it to the back and can't see it - that's what is happening - just click on what you see then (if it's the shape) and send IT to the back. And if nothing else comes up - then you're ok. But if you do have text hiding behind the shape YES you do need to find and delete it.

[aconstas1]

Re: How people scan pages...

LOL the first question on your site threw me for a loop planet777. Since im a guy, i didnt want to look like the big fat guy, but i dont particularly want to look like the slim chick in her underwear either. Is there another option?

[Nite Producer]

Re: How people scan pages...

Hey Planet777,

The thing with me, I'm one of the examples who scans quickly a web page or document or any readable thing.

The more I read in your article, the more I want to jump to the next line and next paragraph.

What mentioned above is absolutly true, that's why, my website "which will be launch in couple months, contains short lines and short elements with full information and document. expressive images etc etc.

I can't beleive that what I was doing was going in the right track, I will be working faster now because I can't wait to attack the market.

Thank you for the article, it's pretty good.

[planet777]

Re: How people scan pages...

Hey Bethers, aconstas & Nite,

Bethers - tks - also tks again for all your help - I put a lot of work in and all your guidance plus Moto's has got me on the right track!! I did work out myself what was wrong, and Sent to Back and deleted some pesky html code that was in there ... I had to physically shift the text across and then Send to Back, and THAT exposed the small html box.

Aconstas: yeah - LOL - one of my mates teased me by saying I am implying that my diet will turn the fat guy INTO a nice slim woman ... LOL. I think I need to amend the text to make it a little more explicit that it's about the WEIGHT they are carrying or not carrying, not the gender or whatever ... lol.

Nite: tks for the observations. R U saying I should make the text shorter and punchier? I thought I had done that - lol - guess not? What I cant figure out is that 95% of the ppl who come to the site exit before 30 secs is out! Is the copy THAT boring, or what am I doing wrong? I am working on getting testimonials, but it's not easy. My conversion rate is not high: any ideas as to how I can make this better? Make the copy more "gripping" and sticky?

Anyway, tks for the feedback :-

Cheers

Will

[Bethers]

Re: How people scan pages...

95% (or more) of all traffic leaves- actually usually within the first 5-8 seconds. So don't let that depress you. They are surfing for something in particular - and you don't have it. Now, hopefully you grab the attention of at least a small percentage of those looking for something else and they stay.

What is important is that you have the website optimized and written so the ones who are looking for what you have stay - and not just stay, but stay and order :)

Remember, they say you want a 2% conversion rate - that means 98% of the traffic won't buy - of course, no one will argue when the rate goes higher - but there are some very, very successful sites out there who are working at conversion rates of less than 1%. That will happen when you come up in very general terms - and you'll see more people leave in the first seconds - but if you're pulling the trafffic organically, then it's just gravy - and a numbers game.

[planet777]

Re: How people scan pages...

Hey Bethers,

tks! I feel better now ... LOLOL. :- No, but really, it's good to know that the successsful sites are also languishing in low single figures when it comes to conversion rates ... I always heard about a 2-5% conversion rate, and of course - lol - thought I could turn that on its head, ha ha! It would be interesting to know WHAT ppl are looking for tho ... most of my current traffic comes from two main sources: 1) a political site, believe it or not - and I've had several sales from it too! The button on the site shows a pair of feet on some scales, with the words "Lose weight at the speed of light!" That sucks in at least 5 or more ppl a day. and the second site is some affilate, but I cant see his original ad! (my Awstats page link only takes me to a general domain link, not his actual ad)

I get about 30 unique visitors a day, want to bump that up but it's a start :-

But my question again is: why do ppl click on a weight loss link if they're not interested in getting more info on it? What ARE they looking for? What I'm saying on the site is that based on ACTUAL experience, this is what worked for me! And should therefore work for anyone who wants to lose weight, since it was dietary-based. Oh well, lol.

Yeah, I can see it's a numbers game, and hopefully my rankings will increase more now... :-

tks and chao 4 now

Will

[Nite Producer]

Re: How people scan pages...

Hey Bethers, aconstas & Nite,

Nite: tks for the observations. R U saying I should make the text shorter and punchier? I thought I had done that - lol - guess not? What I cant figure out is that 95% of the ppl who come to the site exit before 30 secs is out! Is the copy THAT boring, or what am I doing wrong? I am working on getting testimonials, but it's not easy. My conversion rate is not high: any ideas as to how I can make this better? Make the copy more "gripping" and sticky?

Anyway, tks for the feedback :-

Cheers

Will

No I didn't comment about your website, I was talking generaly, but if you want me to give you my thoughts about your site "but don't feel offended"

ok, there is so many marketing website who uses the same layout as your site, the big title of the contents, then the big title for benefits and then people talking about beneficial they got from the product, specialy ME and I'm sure there is many like me, I look at the main subject of the site, and I scroll down to see what you got, if I find something I'm really looking for, I stop and read and maybe get the service I want.

Please don't feel offended, because I always close the websites containing too much text in less than 10 secs.

My suggestion is, AAAALLLLLL that contents you got, spread them by pages, for example : in the home page, describe your product with one paragraph or even 2. + 2 pictures are enough in the home page, another page which has a link in the home page where you put all the beneficial that people are talking about and so on.

I know you want to sell your product, that's why you might go and create a page called "Order Now" or something similar.

I will give you an idea, "normally I shouldn't because that's a plan I want to use : get self advertisement which mean, create a gif or flash banner advertising your product with a promotion or discount, for example : buy today and get bla bla bla (something else) for FREE.... offer limited untill bla bla date or something.

I don't know exactly what your plan is, but this is me, you might be convinced about what you are doing but I'm just explaining what I "no body else" think.

Please don't feel offended, if you don't like my reply, just tell me, I'll make sure to get it deleted.

Cheers Mate.

[Bethers]

Re: How people scan pages...

Producer,
While I agree with you for most sites - for his type site, what he's done has been proven to work - so sometimes you don't want to reinvent the wheel. Now, he could do it the other way - like Paul did for his anxiety site - and it's working also.

I have never quite understood why these one page sales letters like this one work so well, but they do - and are generating big revenue for people.

[planet777]

Re: How people scan pages...

Hey Nite & Bethers,

tks for the feedback! Nite - no, not offended at all, mate - appreciate the time U took! I want feedback, and any opinion expressed is good.

Tho I do agree, natch, with Bethers - these sites work, as long as the copy's good and there are definite benefits to the product, not to mention demand etc ... I do have a feeling tho that this style has become a bit overdone, there are SO many of these types of sites out there now, that U get a bit overwhelmed with the hype ... I would think that if I had posted this site in 2000 and not 2007 it would have had far more of an impact ... but there U go.

Anyway, tks to all for the input.

Cheers

Will